Caribbean Broadcasting Corporation

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‘Out of This World’ experience at Q in the Community

March 14, 2024

It was an ‘Out of This World’ experience for Q in the Community fans today as the weekly event touched down in Pile Bay, St. Michael.

This as the ICC’s giant interactive ball was at the venue to boost public awareness of the upcoming ICC T20 World Cup.

Local Marketing Officer, Lana Jones, tells CBC there was a positive response to the ball, which sports QR codes to allow people to view match details, purchase tickets and experience augmented reality.

CBC’s Marketing Specialist, Nicole Collins says the presence of the ball speaks of the strength of the Q in the Community brand.

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